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Our Core Pillars

What we do

The Meaning

Yusudi is Kenya’s first choice for sales solutions. We are an award-winning, NITA certified company focused on training and developing high potential sales talent as their first step into a successful career. We supply our customers with entry-level and mid to high-level salespeople and we offer a full sales outsourcing service: project-based or as a permanent solution.

"Y" stands for Youth, and "Kusudi" stands for Purpose (in Swahili). We believe that finding a personal purpose is what moves today's youth for self-motivation, learning and development.

Our Values

Our Vision

A prosperous society through enabling holistic, creative education unique to every individual. At Yusudi, we envision a world where every young person has an opportunity to develop and apply their best talents for self-fulfilment and common wealth. 

Our Team

What makes us unique is our determination to learn, to keep growing and to help others on the way. We are humbly ambitious, we have courage, and want to share that with the world.

"Charlie" co-founded Yusudi after a career in various industries in the area of Talent Development and Marketing. Be sure to spot her around town carrying a helmet:-)

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Charlotte De Ridder
Managing Director

Nastia co-founded Yusudi. She now manages the youth programs and oversees client projects. She does lots of yoga! oh, and painting too.

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Nastia Gutsol
Program Director

Stanley’s zeal for teaching and training is evident through how he carries out his work. He’s a warm individual and a little bit extra-verted. He’s the guy that makes everyone come alive at a party.

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Stanley Kamau
Lead Trainer

Debra is a natural when it comes to interacting with people. She is our point of contact in matters Sales and Business Development and brings bubbles of energy in the team. She loves singing as well!

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Debra Njoroge
Business Development Lead

When she's not practicing project management art, Lorna likes doing MORE of project management. If it's not a project then you'll most likely see her dancing around!

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Lorna Kanyuga
Project Manager, Jijali 

Ivy thrives in creative environments and enjoys in-depth conversations with people from all walks of life. She enjoys cooking gourmet meals and listening to soulful music.

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Ivy Njeri
Marketing Lead